ActiveXchange expands reach
ActiveXchange now seamlessly integrates with Daxko, Club Automation and ReClique Core membership systems, enabling more YMCAs, JCCs and Recreation Centers to reach even further with their data, leading to more members staying longer.
By combining your registration data with market intelligence from similar facilities and external datasets, you’ll efficiently allocate resources, engage new members, and build lasting relationships with your community.
Amplify your resources with ActiveXchange
ActiveXchange has helped hundreds of recreation facilities extend member lifetime by 3-4 months (earning ~$200 extra per member) and generate 20-30% more membership leads in the first year. ActiveXchange also tracks both social value and commercial returns, providing a tailored action plan and ongoing support to ensure success.
- Comprehensive Insight Tools: Understand your reach, impact and growth potential across any geographic area, monitor program demand, and gain deeper insights into community demographics, health profiles, and wellbeing trends to tailor your offerings.
- Acquire New Members: Identify underserved areas, enhance marketing campaigns and programming, manage operational costs efficiently, and leverage the latest market intelligence from a database of over 6 million members to discover what’s driving engagement in similar communities.
- Retain Existing Members: Monitor membership activity, and use over 40 predictive data points, powered by machine learning (AI) to identify at-risk members and apply targeted and proven retention strategies.
- Grow and Evidence Your Good: Use location and movement data to strategically plan new branches, enhance services, and invest in areas where your facilities can make the biggest impact, with data to back your results.
Ready to grow and strengthen your community?
With these integrations, your facility can make informed, strategic decisions to grow its impact. We’re here to help you turn data into action!
Relevant Modules

Operate
Know what good looks like so where to focus next

Programs
Enhance your timetable to drive increased bookings and member lifetime value

Social Value
Know the community savings you are generating